Kanye West is selling a $200, handheld product that he promises will help consumers to “customize any track,” like altering the tempo, adding particular results and even participating in a monitor backwards.
The product-colored, disc-shaped gadget — termed the “Donda Stem Player” — lets customers adjust the pace of songs, isolate particular person instrumental elements and include results like echo and reverb, according to its website and movies shared on social media.
The system, which charges the similar volume of funds as West’s latest Hole collaboration jacket, shares a name with West’s approaching album “Donda”. Orders are open up now and the machine will ship to US and Uk clients sometime “this summer months,” according to its website.
West shared a video of the Donda Participant in action on Twitter Wednesday, manipulating the unit to make loops and modify pace employing an unreleased keep track of known as “JUNYA.”
The monitor, which appears to be from West’s upcoming album, celebrates Japanese designer Junya Watanabe and features rapper Playboi Carti. Its just one of several songs that West has teased at a two listening sessions in Atlanta’s Mercedes-Benz stadium.
A further video clip of the Donda Participant shared on Instagram by a West admirer account showed the machine currently being employed to isolate vocals from an unreleased West monitor, as well as dashing up and reversing Beethoven’s 5th symphony.
The Donda Participant was made in a collaboration in between West’s Yeezy Tech model and Uk-primarily based electronics startup Kano.
The gadget capabilities 4 contact-delicate lights and 8 gigabytes of storage. It supports prevalent audio formats like MP3 and FLAC — and can perform audio by means of an internal speaker, a headphone jack or bluetooth product, in accordance to its internet site.
Kano and Yeezy did not instantly reply to requests for comment.
The Donda Player’s expose comes as West is preparing yet yet another Donda listening session Thursday night time in his hometown of Chicago, just after which he will supposedly launch the album. The Chicago party will not involve vaccines or negative coronavirus exams for entry — but will function a whole-dimension recreation of West’s childhood property.